Johnson’s Middle East: Johnson's Soft Cream

Times evolve, but the essence certain brands carry remains.

The new look of Johnson & Johnson’s Soft Cream becomes a visual metaphor for growth. What changes on the outside honours what stays constant within.

Familiar care. Reimagined presence.

Client: Johnson’s Middle East
Production House: Indi Studios
Executive Producer: Brence Dsa
Director: Clare Chong
Director of Photography: Aaron Andrew Ang